Unni's penchant and profound expertise in Media marketing (after working for
reputed media houses like Malayalam Manorama, Living Media India etc. in
Mumbai) and his passionate interest for a career related to advertising,
culminated in foundation of VIA MEDIA COMMUNICATIONS in 1997 - an
outfit specialising in freelance Media-marketing and related services.
Starting off on a modest scale, ViaMedia currently represents
in Karnataka, the business interests of quite a few leading
publications & TV channels from different parts of India
Apart from these flagship activities, Surendran Unni pursues his
other interests like short filmmaking, Voice overs, theatre and
Carnatic vocal music etc., as a pastime. He is also a guest/
adjunct faculty of advertising in a couple of universities in
Bangalore. VIA MEDIA COMMUNICATIONS now in its 21st
year, has an impressive portfolio to its credit consisting of
English and Vernacular print and audio-visual Media.
The company is now diversifying into digital/ online
media, under VIA MEDIA DIGITAL, as the new initiative.